LOGO OF GCE

LOGO OF GCE

Monday, 29 February 2016

New Pattern of Lesson Plan Under Calicut University - Costructivist Approach



Teacher Planner – [ Constructivist Approach ]

Name of Teacher                 : Prasanth.S.R
Name of The School          :
Name of The Subject           :Business Studies
Name of The  Unit               : Marketing Management
Name of The Topic            :Salesmanship
Class                                       :Plus Two
Duration                                : 45Minutes
Curricular Objective   : To acquire knowledge about salesmanship through observation, discussion ,brainstorming                                   and by creating crossword puzzles.

Theme: Meaning of Salesmanship & Qualities of a good Salesman
Learning Outcomes   : The Learner ;
1.    acquires knowledge about salesmanship
2.    identifies the different qualities of a salesman
3.    applies the acquired knowledge about salesmanship in life situations.
4.    develops the skills of a good salesman.
Concepts                     : Major Objective : Salesmanship /         Personal Selling
    Minor Objective: Meaning of Salesmanship
                             Qualities of a Good Salesman

Process Skills /
Competencies             : Observation, Communication, Prediction.
Learning Aids           :  1. Chart showing meaning of Salesmanship
                                   2.Flash Cards showing The Qualities of a Good     Salesman.
                                       3. Activity Sheet for Creating Crossword Puzzle.
Pre-requisites:  Learners may have knowledge about qualities of a salesman

Activity / Process
Assessment
Introductory Activities
        After usual classroom Practice teacher introduces a new topic with the presentation of a Role Play. For the role play teacher selected two students and assigned a simple task. One student had taken the role of a sales man and another student as a customer . The first one tries to sell a pen to the second one. Students completed the role play successfully. Then asked to the students What was the process shown in the Role play?
What is the purpose of such activities?
        Then teacher introduces the name of the activity is “ Salesmanship / Personal Selling”. Then teacher shows the chart containing the meaning of salesmanship. Teacher gives opportunity to few students to read the contents of chart.
SALESMANSHIP OR PERSON SELLING
            Salesmanship or personal selling involves face to face contact between the seller and the prospective customer with an intention of selling some products. Salesmanship the art of presenting an offering that the prospect appreciates the need for it.







Developmental Activities
           After mastering the concept of salesmanship teacher develops the next concept Qualities of a salesman with the help of Group Discussion.
Group Discussion
            Teacher gives proper instructions and introducing the theme of discussion. Then divides whole class into few groups and asks them to start discussion. Students starts the discussion and all actively joined the discussion. Teacher observes the flow of discussion. Make them all active participants of discussion and clears the doubts raised by them. 
        After the completion of discussion, each group’s leader presents their findings. Teacher reinforces their valuable points. Then Teacher clears the concepts with suitable examples and by presenting each qualities in flashcard. Each flash contains the following terms.
Good personality.
Cheerfulness.
Enthusiasm.
Initiative.
Self confidence.
Good memory.
Courtesy.
Shrewdness.
Loyalty.
Honesty.
Foresight.
Communicating ability.
Education and Training.
Knowledge of the product




Concluding Activity
          For concluding and reviewing the concepts teacher gives a simple game to create a cross word puzzle. For completing the task teacher divides the students again into few groups.
PICK UP THE QUALITIES OF A GOOD SALES MAN FROM THE STATEMENTS GIVEN BELOW
Downward
1.   Ravi a B.Com holder joined as a sales man of a Textile shop , he got a class on how to make sales.
2.  Amal a book seller interested to sale his products every day.
3.  Renjith a seller of multy type product, collected products in bulk quantity and kept in a safe place to sell during the onam season.
4.  Anil purchased a new TV of Rs.15000 from Vargees’s Shop and he paid Rs.20000. But he forgot to collect the balance amount. After few minutes Anil got a call from Vargees,to come and collect the balance amount.



Towards Right
1.   Ambili running a foot wear shop. When a 60 year old man came to her shop ,she given a chair to sit with a cute smile.
2.  Varmaji distributing encyclopaedias in India. He has 10 Sale boys in his office. For increasing the sales he announced gift for most selling personals. Majority of them were sold their products with the help family members. Except Rahim, he sold more products with his own ability. Rahim has …………………quality.
3.  When the manager of Vodafone asked that who can achieve the target of 10000 customers within one month, Ali (sales representative of Vodafone ) only raised hand.
4.       Raju is running a mobile shop. He is able to explain the features, prize, qualities and all other qualities of any type of mobiles to his customers.


         Students Completed the task very interestingly and actively. Students of each group presents their findings. Teacher reinforces each responses.Then teacher concludes the topics with a brief explanation.



Extended / Follow up Activity
         Purchase some consumer products from the wholesale shop and try to sell the products in your locality during the holy days.